Article marketing is a great source for Entrepreneurs and small business owners.
Not only is it a great way to brand yourself and practice magnetic marketing but if done right, it is a great way to drive free targeted web traffic to your site.
Here are some simple tips to get the most out of your article marketing strategy.
Instead of just writing articles and sending traffic to your capture page, product or service, work backwards from your blog to your article marketing.
Figure out what you want to write about on your blog and do your keyword research for the headline and body.
Write your article and share it via social media, social bookmarking and any free or paid tribes/content sharing networks you belong to.
Now create your backlinks.
Write 5 (or more) articles on the same subject and submit them to as many article directories as you can including the anchor text link that you want to point back to your blog. Use an article submitter if you have one. If not, just use some of the top directories.
At this point you have a piece of content on your blog with related content on sites that Google loves pointing back to your site.
This strategy, if done consistently, should enable you to get the most out of article marketing and gain lots of free traffic.
Here are some ways you can receive traffic from article marketing.
- From the article directories
- From your articles ranking in search engines
- From your site ranking in search engines
- From other web publishers putting the articles on their sites (which actually creates even more backlinks to your site)
Remember… Consistency is king. do this every day and you should have some nice traffic and leads for your business.
